Which meal are you likely to buy?
Probably meal B.
Well, supplement manufacturers also know that we eat with our eyes first.
That’s why supplements wear makeup and are ‘botoxed’ before they’re marketed.
Okay, supplements do not put lipstick on.
But many of them contain:
Let’s say you’re looking for a sleeping aid – would you buy the sparkling red pill or the cool mint green one?
Coatings give a smooth ‘I’m-easy-to-swallow’ appearance to supplements.
Take-home message: Choose junk-free real food supplements.
Chang, Xuhong, et al. "Effects of Th1 and Th2 cells balance in pulmonary injury induced by nano titanium dioxide." Environmental toxicology and pharmacology 37.1 (2014): 275-283.
Hersberger, J., and S. Hatebur. "Differentiation between and preference for colours and colour combinations of hard gelatin capsules by the elderly." News sheet, Capsuguel Library (1997).
Vojdani, Aristo, and Charlene Vojdani. "Immune reactivity to food coloring." ALTERNATIVE THERAPIES (2015): 148.